light elements™ texturizing creme
Aveda's own pure-fume™ aroma with certified organic grapefruit, ginger, geranium and other pure flower and plant essences.
• adds moisture to hair
• provides light, flexible hold
Apply a small amount to palms and rub together to emulsify. Work evenly through dry hair with fingertips. Layer as needed to eliminate static or flyaways without adding weight.
Professional tips from Antoinette Beenders, Aveda's Global Creative Director and award-winning stylist:
• For short hair: Stroke and tousle. Emulsify texturizing creme in hands and stroke fingers through dry hair from back to front. Tousle and arrange as desired.
• For long hair: Stroke and piece. Emulsify texturizing creme in hands and stroke into dry hair from mid-length to ends. Piece as desired.
Aveda is a cruelty-free brand. We do not conduct animal testing and never ask others to do so on our behalf.