brilliant™ anti-humectant pomade
Feel brilliantly alive without a worry of frizz or flyaways. It only takes a moment to repel moisture and have a more brilliant day.
Aveda's own pure-fume™ aroma with jasmine, rose, certified organic clove and other pure flower and plant essences.
Tames curls to give hair a polished look. Excellent in humid weather. Work through hair before or after styling.
• repels moisture
• prevents frizziness
• satin finish
Apply a small amount to palms and rub together to emulsify. Apply evenly through dry hair to define and add a satin finish. Glide fingerTIPS over areas where you want to create piece-y definition and eliminate flyaways.
• In extremely humid regions, mix a small amount with your favorite Aveda gel to lock out humidity while blow-drying. Follow with small amounts as needed to finish your style once it's dry.
• If you have highly textured hair and want to slick it back into a ponytail, braid or updo—apply anti-humectant pomade to damp or dry hair and secure tightly with a ponytail holder. This keeps humidity in check and frizz from reforming.
Aveda is a cruelty-free brand. We do not conduct animal testing and never ask others to do so on our behalf.